Archive for October, 2007
Wednesday, October 31st, 2007
Over the past 2 years, email has weathered an amazing amount of scrutiny around its supposed demise and lack of effectiveness as a medium. With the rapid emergence of the social web, and a new breed of web 2.0 applications scouring the internet, its no wonder many people don't view ...
Posted in Ideas, Entrepreneurship, Email Marketing, Sales & Marketing, Video, RSSFWD, People, Friends, Business, Marketing, Blogging, Trends, Technology, Media | 6 Comments »
Tuesday, October 30th, 2007
E-Mail ROI High, Response Rates Low
The wonderful story of email's ROI for marketers. Far far from being dead :-)
(tags: emailmarketing email onlinemarketing roi media marketing)
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Thursday, October 25th, 2007
I wanted to share this opportunity with everyone. My client, Potomac Executive Biz, producers of the upcoming New New Internet conference next week is looking to sell out the event in advance and has just contacted me to let me know that they have taken an additional $100 off the ...
Posted in People, Friends, Entrepreneurship, Ideas, Video, Email Marketing, Technology, Trends, Marketing, Media, Business, Interesting Finds, Blogging, Podcasting | 1 Comment »
Wednesday, October 24th, 2007
The Curse of the Daily Post
Its not about content frequency, but quality and reader loyalty. Good stuff!
(tags: blogging readership loyalty posting content publishing)
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Monday, October 22nd, 2007
This week, I am super pumped about Podcamp Boston 2, the event that started it all! Event founders Christopher S Penn and Chris Brogan, along with an incredible team of organizers are bringing this revolutionary new media unconference to us all for the second time.
As a supporter and sponsor ...
Posted in Friends, Travels, People, Entrepreneurship, Video, Ideas, Technology, Trends, Music, Media, Marketing, Interesting Finds, General, Blogging, Podcasting | 1 Comment »
Friday, October 19th, 2007
Will Social Features Make Email Sexy Again? - WSJ.com
Getting ready for the next generation of email :-)
(tags: marketing email socialmedia socialnetworks)
The Kommon Kraft Blog » Blog Archive » Video: New Media Douchebags in Plain English
You gotta love this :-) Great video, and hysterical.
(tags: socialmedia video web2.0 newmedia)
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Wednesday, October 17th, 2007
Today's trend tv features a conversation with Lee Gibbons of Podango. Lee and I discuss the Podango platform, and the recent deal with Gigavox Media. We also talk about audience aggregation, and the launch of some of the new things happening at Podango like the launch of the Family channel, ...
Posted in Friends, People, Entrepreneurship, Video, Technology, Trends, Media, Marketing, Business, Interesting Finds, Podcasting | No Comments »
Tuesday, October 16th, 2007
My friend and colleague Harry Gold, from Overdrive Interactive, a leading interactive agency in Boston, MA interviewed me for his ClickZ column on media buying strategies. The column was published today.
We talk about marketing with podcasts, with a specific focus on advertising and sponsorship. Check it out.Share This
Posted in Technology, Entrepreneurship, Ideas, Email Marketing, Trends, Interesting Finds, Media, Marketing, Business, Podcasting | No Comments »
Monday, October 15th, 2007
Co-author, friend and colleague Ryan Irelan of Mijingo, Podcast Free America & Airbag Industries joins me for a chat in the hallways of the New Media Expo. We talk about Ryans section of the Business Podcasting Book, his uber cool resource site Podcast Free America, and his session on podcasting ...
Posted in General | 1 Comment »
Monday, October 15th, 2007
Are you participating in Blog Action Day?
What would happen if every blog published posts discussing the same issue, on the same day? One issue. One day. Thousands of voices.
Do something good for the planet.Share This
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