Archive for the ‘Email Marketing’ Category
Saturday, May 3rd, 2008
Anyone out there looking for a great podcast on marketing? If you haven't tuned in yet, Christopher Penn and John Wall produce a great weekly podcast dubbed "Marketing Over Coffee". They cover both classic and new marketing in detail, and dig into both strategy and tactics. Its a great listen ...
Posted in People, Friends, Email Marketing, Sales & Marketing, Social Media, Video, Technology, Trends, Marketing, Media, Business, Interesting Finds, Blogging, Podcasting | 1 Comment »
Thursday, February 28th, 2008
Today, Blue Sky Factory published its first "Issue Brief," a new best practice / educational series we just kicked off. Rodney Foxworth, our new copywriter and marketing rockstar who started with us a few weeks ago, and has been tasked with writing a series of 1-2 page briefs on the ...
Posted in Ideas, Email Marketing, Social Media, Technology, Trends, Marketing, Business, Blogging, Media | No Comments »
Tuesday, February 19th, 2008
Well, 2008 has definitely "kicked in" in regards to travel, events, speaking, etc. After a week long trip of visiting clients on the west coast, and attending the EEC's Email Evolution conference, the travel and events continue.
Below, is a list of the next few events I will be attending and ...
Posted in Ideas, People, Email Marketing, Sales & Marketing, Social Media, Video, Friends, Travels, Marketing, Media, Business, Blogging, Technology, Trends, Podcasting | No Comments »
Friday, February 15th, 2008
Earlier this week before heading out to the west coast I had the pleasure of participating in Greater Baltimore Technology Council's "Meet the Members" event dubbed "The ROI of Social Media." It was a panel featuring some excellent speakers from the region. The panel consisted of Jared Goralnick of Set ...
Posted in People, Friends, Entrepreneurship, Ideas, Sales & Marketing, Email Marketing, Technology, Trends, Marketing, Media, Business, Interesting Finds, Blogging, Podcasting | 2 Comments »
Saturday, February 9th, 2008
I will be on the west coast this coming week from Feb 12 - 16th. The tour begins in San Diego at the Email Evolution Conference, being put on by the Email Experience Council. I am really looking forward to participating, as this is the first annual Email Evolution conference, ...
Posted in People, Friends, Entrepreneurship, Email Marketing, Sales & Marketing, Travels, Trends, Business, Marketing, Interesting Finds, Blogging, General, Media | No Comments »
Tuesday, January 15th, 2008
As we move into 2008, smart marketers should take a look at all of the various marketing mediums they are utilizing this year, and more importantly the strategies they are implementing with them. A couple of weeks ago I posted our 10 Email Marketing Resolutions for 2008, which highlights some ...
Posted in People, Ideas, Email Marketing, Sales & Marketing, Technology, Trends, Marketing, Business, Interesting Finds, Media | No Comments »
Sunday, December 30th, 2007
As 2007 comes to an end, we at Blue Sky Factory have come up with a quick list of 10 email marketing resolutions for 2008. Marketers should reassess their approach for the new year and consider the following 10 smart resolutions for better email marketing:
1. Build Trust
Like all relationships, building loyalty ...
Posted in Technology, Ideas, Email Marketing, Sales & Marketing, Trends, Blogging, Marketing, Business, Interesting Finds, Media | 1 Comment »
Wednesday, December 19th, 2007
Today at Blue Sky Factory we announced our acquisition of Blogarithm, a leading RSS to email provider. You can read the official press release on our corporate site, here.
The acquisition comes on the heels of our purchase of RSSFWD earlier in the year. We have been making lots of tweaks ...
Posted in Entrepreneurship, People, Ideas, Email Marketing, RSSFWD, Technology, Trends, Marketing, Media, Business, Interesting Finds, Blogging, Podcasting | 1 Comment »
Thursday, November 29th, 2007
I recently finalized my first two speaking engagements for 2008. It looks like a straight shot south, then a direct line north for me in March & April. At both of these events I am going to be presenting my "From Inbox to iPod" talk. I am looking forward to ...
Posted in Technology, Email Marketing, Trends, General, Marketing, Business, Media | No Comments »
Wednesday, November 28th, 2007
Hats off to our friends in Australia at Freshview for spearheading the launch of the Email Standards Project. This is an important movement and one that all email marketers and particularly those on the design side should embrace and participate in.
The Email Standards Project is about working with email ...
Posted in Friends, Ideas, Email Marketing, Technology, Trends, Business, Blogging, Marketing | No Comments »
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