Archive for the ‘Marketing’ Category
Sunday, May 11th, 2008
I have been thinking about all of the reasons why I have been feeling so good about yesterday's SocialDevCamp. Its a little hard for me to pin down exactly, but all I can say is that it was an absolutely great event. No, it was a special event. Baltimore has ...
Posted in Investing, People, Entrepreneurship, Ideas, Social Media, Video, Friends, Technology, Marketing, Media, Business, Interesting Finds, Trends, Blogging, Podcasting | 4 Comments »
Friday, May 9th, 2008
Just a quick shout out to anyone in the Baltimore / DC metro area, to let you know or remind you that tomorrow is SocialDevCamp East. Blue Sky Factory is a sponsor of both the event and of the afterparty at the Brewers Art. If you are in the area ...
Posted in People, Friends, Entrepreneurship, Ideas, Social Media, Video, Technology, Trends, Marketing, Media, Business, Interesting Finds, Blogging, Podcasting | 2 Comments »
Saturday, May 3rd, 2008
Anyone out there looking for a great podcast on marketing? If you haven't tuned in yet, Christopher Penn and John Wall produce a great weekly podcast dubbed "Marketing Over Coffee". They cover both classic and new marketing in detail, and dig into both strategy and tactics. Its a great listen ...
Posted in People, Friends, Email Marketing, Sales & Marketing, Social Media, Video, Technology, Trends, Marketing, Media, Business, Interesting Finds, Blogging, Podcasting | 1 Comment »
Saturday, April 5th, 2008
At last years Portable and New Media Expo (which is now simply the New Media Expo), Paul Vogelzang and Matt Snodgrass both of Porter Novelli joined me on a panel dubbed "Metrics in New Media."
The audio version of this session is now online and available on the Podcast Academy ...
Posted in Entrepreneurship, People, Ideas, Video, Social Media, Friends, Technology, Media, Marketing, Business, Trends, Podcasting | No Comments »
Thursday, February 28th, 2008
Today, Blue Sky Factory published its first "Issue Brief," a new best practice / educational series we just kicked off. Rodney Foxworth, our new copywriter and marketing rockstar who started with us a few weeks ago, and has been tasked with writing a series of 1-2 page briefs on the ...
Posted in Ideas, Email Marketing, Social Media, Technology, Trends, Marketing, Business, Blogging, Media | No Comments »
Tuesday, February 19th, 2008
Well, 2008 has definitely "kicked in" in regards to travel, events, speaking, etc. After a week long trip of visiting clients on the west coast, and attending the EEC's Email Evolution conference, the travel and events continue.
Below, is a list of the next few events I will be attending and ...
Posted in Ideas, People, Email Marketing, Sales & Marketing, Social Media, Video, Friends, Travels, Marketing, Media, Business, Blogging, Technology, Trends, Podcasting | No Comments »
Friday, February 15th, 2008
Earlier this week before heading out to the west coast I had the pleasure of participating in Greater Baltimore Technology Council's "Meet the Members" event dubbed "The ROI of Social Media." It was a panel featuring some excellent speakers from the region. The panel consisted of Jared Goralnick of Set ...
Posted in People, Friends, Entrepreneurship, Ideas, Sales & Marketing, Email Marketing, Technology, Trends, Marketing, Media, Business, Interesting Finds, Blogging, Podcasting | 2 Comments »
Saturday, February 9th, 2008
I will be on the west coast this coming week from Feb 12 - 16th. The tour begins in San Diego at the Email Evolution Conference, being put on by the Email Experience Council. I am really looking forward to participating, as this is the first annual Email Evolution conference, ...
Posted in People, Friends, Entrepreneurship, Email Marketing, Sales & Marketing, Travels, Trends, Business, Marketing, Interesting Finds, Blogging, General, Media | No Comments »
Tuesday, January 15th, 2008
As we move into 2008, smart marketers should take a look at all of the various marketing mediums they are utilizing this year, and more importantly the strategies they are implementing with them. A couple of weeks ago I posted our 10 Email Marketing Resolutions for 2008, which highlights some ...
Posted in People, Ideas, Email Marketing, Sales & Marketing, Technology, Trends, Marketing, Business, Interesting Finds, Media | No Comments »
Sunday, December 30th, 2007
As 2007 comes to an end, we at Blue Sky Factory have come up with a quick list of 10 email marketing resolutions for 2008. Marketers should reassess their approach for the new year and consider the following 10 smart resolutions for better email marketing:
1. Build Trust
Like all relationships, building loyalty ...
Posted in Technology, Ideas, Email Marketing, Sales & Marketing, Trends, Blogging, Marketing, Business, Interesting Finds, Media | 1 Comment »
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