Comments on: Content Relevancy in Podcasts http://www.thetrendjunkie.com/2005/10/04/content-relevancy-in-podcasts/ The Adventures & Findings of a Serial Entrepreneur: Media, Marketing, Technology, Podcasting, Business & Music Mon, 08 May 2006 04:27:32 +0000 http://wordpress.org/?v=1.5 by: Stan Sorensen, Melodeo http://www.thetrendjunkie.com/2005/10/04/content-relevancy-in-podcasts/#comment-328 Wed, 05 Oct 2005 22:45:59 +0300 http://www.thetrendjunkie.com/2005/10/04/content-relevancy-in-podcasts/#comment-328 Well put. Podcasting is more like radio on demand than a random collection of MP3s on the internet. And because the content is specific and targetted (even if it's not intended to be) it has powerful appeal. It's quickly becoming apparent that an advertising model for podcasts is coming, which I know worries a lot of people but it's the reality. I think it's important that the folks who really understand podcasting have a say in the ad model so that the advertisers don't end up tanking the medium and turning people away. Well put. Podcasting is more like radio on demand than a random collection of MP3s on the internet. And because the content is specific and targetted (even if it’s not intended to be) it has powerful appeal. It’s quickly becoming apparent that an advertising model for podcasts is coming, which I know worries a lot of people but it’s the reality.

I think it’s important that the folks who really understand podcasting have a say in the ad model so that the advertisers don’t end up tanking the medium and turning people away.

]]> by: Greg http://www.thetrendjunkie.com/2005/10/04/content-relevancy-in-podcasts/#comment-333 Thu, 06 Oct 2005 19:00:05 +0300 http://www.thetrendjunkie.com/2005/10/04/content-relevancy-in-podcasts/#comment-333 Thanks for stopping by and commenting Stan. I couldn't agree more, the advertising model is not only coming but is happening now. Podcasts can be all about a product or a service, without really sounding like an ad. Thats what I would like to see more of, product overview or real life use of a product articulated or played via podcasts. Just one of many models beyond the traditional "tagged" commercial radio ad. Exciting times. - G Thanks for stopping by and commenting Stan. I couldn’t agree more, the advertising model is not only coming but is happening now. Podcasts can be all about a product or a service, without really sounding like an ad. Thats what I would like to see more of, product overview or real life use of a product articulated or played via podcasts. Just one of many models beyond the traditional “tagged” commercial radio ad. Exciting times. - G

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